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WISeKey Announces the Appointment of Don Tapscott, the 4th Most Important Business Thinker in the World, to its Advisory Committee

Geneva, Switzerland – April 2, 2015 – WISeKey SA (‘WISeKey’), a world-leading eSecurity company,today announced the appointment of Don Tapscott to its Advisory Committee, effective April 2, 2015. Members of WISeKey’s Advisory Committee originate from a wide variety of sectors that are of critical importance to WISeKey’s growth strategy, including telecommunications, financial services, and information technology.
Over the last 30 years, Mr. Tapscott has become one of the world’s leading authorities on innovation, media, and the economic and social impact of technology.  He has authored or co-authored 15 widely-read books, including Macrowikinomics: New Solutions for a Connected Planet and, most recently, The Digital Economy 20th Anniversary Edition.   Mr. Tapscott’s other books include his 1992 bestseller Paradigm Shift, The Digital Economy (1995),which changed thinking about the transformational nature of the Internet, and Growing Up Digital (2000), in which he defined the “Net Generation” and the “Digital Divide.”  Mr. Tapscott’s book, Wikinomics: How Mass Collaboration Changes Everything, was the best-selling management book in the United States in 2007 and has been translated into more than 25 languages.
A frequent advisor to business and government leaders around the world, Mr. Tapscott is the recipient of several prestigious awards.  In 2013, he was named one of the Top 10 Most Influential Living Management Thinkers by Thinkers50. He also won the Thinkers50 Global Solutions Award ranking him as the world’s most important living thinker for solving global problems.  His 2012 opening talk to TEDGlobal, entitled 4 Principles for the Open World, has since been viewed more than one million times.
Mr. Tapscott is a Senior Advisor to the World Economic Forum.  In collaboration with the Martin Prosperity Institute, he is leading a new, landmark study of the potential of global web-based networks for cooperation, problem solving and governance. He is Adjunct Professor of Management at the Rotman School of Management at the University of Toronto, a Martin Prosperity Institute Fellow, and in 2012 he was named Chancellor of Trent University.
“I am pleased to welcome Don to our Advisory Board, and look forward to his valuable input and wide counsel.  It is hard to imagine anyone who has been more prolific, profound and influential in explaining the digital revolution and its impact on the world than Don.  I am confident that Don’s unique background and extensive experience in building and anticipating the future of the Internet will play a vital role in our efforts to deploy Digital Identification, BigTrust and IoT strategy worldwide,” said Carlos Moreira, WISeKey’s Founder and CEO. Follow Carlos Moreira on Twitter @carloscmoreira.
“I am looking forward in assisting WISeKey’s management team and being part of the continued success of the Company by bringing my experience to the Advisory Committee,” said Mr. Tapscott.  Follow Don Tapscott on Twitter @dtapscott.
About WISeKey
WISeKey is a leading information cybersecurity and identity Management Company, a Global growth Company partner of the World Economic Forum, providing specialized technologies for data protection, effective identification and authentication of people or objects to ensure secured communications and transactions without compromising trust. For more information visit:  Follow WISeKey on Twitter @wisekey.

WISeKey SACarlos MoreiraFounder & CEOTel: +41 22 594 3000
Twitter: @carloscmoreira
The Tapscott Group
Don Tapscott
Martin Prosperity Institute
105 St George St.
Toronto, On. Canada M5S 3E6
Tel: +1 (416) 863-8802
Twitter: @dtapscott
Investor Relations Counsel:The Equity Group Inc.  Lena CatiVice President
212-836-9611 /
Devin Sullivan
Senior Vice President
212-836-9608 /